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Web analytics

According to Wikipedia, web analytics is “the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.

There are two main technological approaches to collecting the data: logfile analysis, which reads the logfiles in which the web server records all its transactions; and page tagging, which uses JavaScript on each page to notify a third-party server when a page is rendered by a web browser.

Logfile analysis tools

These types of tools require access to the log files generated by the web server.

Page tagging tools

The tools found under this section require only that a system administrator or developer insert a JavaScript code snippet into the relevant page int AtoM where you’d like to gather analytic data. Probably the best known open source solution is Piwiki.

You should be able to configure any solution in AtoM by editing the corresponding PHP templates.

As of AtoM 2.0.0, you can configure Google Analytics just adding your tracking ID to the app.yml configuration file. Open your favorite text editor and add the following contents in it:

all:
  google_analytics_api_key: UA-XXXXX-X

Replace UA-XXXXX-X with your tracking ID. Once you are done, remember to clear the cache.